Programmatic Video Advertising: Automating Ad Placement for Better Reach
Programmatic video advertising is on the rise and shows no signs of slowing down. The ...
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Eight Best Digital Marketing Influencers of 2025
As an advertiser investing in enhancing demand for your business, marketing influencers can significantly impact ...
How to Execute Your Holiday Campaign with Taboola (Part 3)
As retail and eCommerce marketers race towards the holiday season, so do their online marketing ...
How to Create Your Holiday Campaign with Taboola (Part 2)
The holidays are big business for retail and eCommerce—adding Taboola to your ad campaign mix ...
How to Plan Your Holiday Campaign with Taboola (Part 1)
The holiday season is coming soon, but the time for advertisers to gear up for ...
Google or Taboola: Taboola versus Adsense, and other Product Comparisons
Taboola and Google offer a lot of the same products for publishers and advertisers alike, ...
How Editorial Content Should Be Build to Maximize Engagement
An effective content strategy is founded on a wide variety of content. Brands produce videos, ...
A History of Content Marketing: A Trip From Pop-Up Ads to Now
A long time ago, marketers had an information problem. It didn’t move very easily. If ...
Paid Content Distribution: How Does it Actually Work?
The most popular channels are social media advertising, SEO, or pay-per-click advertising, digital display ads, ...
Cocktail Party Effect: The Psychology Behind Capturing Audience Attention
Last month, Taboola hosted a fantastic beginning of year event and invited all Tel-Aviv employees ...
Helping to Build the Avocados from Mexico Brand with a 14% Increase in Leads
Recently a Super Bowl advertiser, Avocados from Mexico (AFM) is a nonprofit organization that has ...
We’re More than Doubling Lead Quality for our Real Estate Customers
When it comes to online real estate, it’s hard to generate quality leads. Not all ...