
What is content marketing, and do you really need it?
Let’s be real, marketing is kind of a drag — I know I personally hate ...
I lead Taboola's content marketing team and drink way too much iced tea. You can find me online writing, tweeting or crunching a set of marketing data. Tweet me @MeganRoseM, or connect with me on Linkedin: in/meganmorreale/.
By This Author
Let’s be real, marketing is kind of a drag — I know I personally hate ...
19 Minutes read
In the first part of this interview with Christian Broughton, The Independent‘s Managing Director, Adam Singolda, ...
19 Minutes read
Publishers are tasked with strategic decisions about exactly what editorial content to create and how ...
16 Minutes read
There’s been a lot of moving and shaking beneath the feet of the advertising industry ...
6 Minutes read
Content optimization is the the process of ensuring that content is written, published and technically ...
17 Minutes read
A landing page is a single web page created as a destination for a specific ...
4 Minutes read
Happy International Women’s Day! Today is the day we celebrate the social, economic, cultural and ...
10 Minutes read
User acquisition takes constant work. There is no one-size-fits-all strategy. Although many companies use the ...
10 Minutes read
The success of your campaign greatly depends on the accuracy of your data—and these days, ...
7 Minutes read
Disruptive brands are emerging in their markets with a bang, and in many cases, are ...
4 Minutes read
We all want to reach our audience at the right time—advertisers and publishers alike crave ...
6 Minutes read
Ahead of the Cannes Lions International Festival of Creativity next week, we wanted to get ...
6 Minutes read
The agency environment and native advertising haven’t always been immediate obvious friends, but according to ...
6 Minutes read
You’ve seen them out there—the disruptive brands that have figured out the web, nailed the ...
6 Minutes read
When’s the last time you canceled your 10am meeting on a Tuesday because you really ...
3 Minutes read
As retail and eCommerce marketers race towards the holiday season, so do their online marketing ...
3 Minutes read
The future of communications, the publishing industry and advertising technology is fuzzy. This year at ...
2 Minutes read
An effective content strategy is founded on a wide variety of content. Brands produce videos, ...
7 Minutes read
Last month, our CEO, Adam Singolda, sat down with Shahar (Dave) Waiser, CEO of Gett ...
3 Minutes read
We’re excited to announce that Taboola was recently selected as a winner of the Max ...
1 Minute read
A long time ago, marketers had an information problem. It didn’t move very easily. If ...
6 Minutes read
This 100 percent free mobile services company, FreedomPop, needed to reach a high-quality audience internationally ...
2 Minutes read
Niche services can sometimes have a hard time finding new audiences. For Bombfell, a personal ...
3 Minutes read
Sunday, February 5th, we were excited to celebrate the opening of our newest office in ...
3 Minutes read
Recently a Super Bowl advertiser, Avocados from Mexico (AFM) is a nonprofit organization that has ...
3 Minutes read
When it comes to online real estate, it’s hard to generate quality leads. Not all ...
4 Minutes read
Mattresses are a complicated business model. Reaching customers that journey through a long purchase cycle ...
4 Minutes read