Call to action: CTA in Marketing Explained
When you hear the words “call to action” you might first picture troops going up ...
Landing Pages
20 Articles
Above The Fold (ATF): A Quick Guide
A lot has changed since the days of print newspapers delivered by horse-drawn carriages, but ...
Landing Pages: How They Work, Benefits, Best Practices
Landing pages are a key part of marketing strategy for most businesses. That’s because they ...
Best Practices for Landing Page Optimization (Tactics and Benchmarks)
When running ads, you likely hope to generate leads. That means you need to create ...
5 Ways Marketers are Driving Results with ChatGPT
ChatGPT – Marketing friend or foe? I recently read a heated discussion between content marketers ...
What Does iOS 14.5 Mean for Marketers? A Deep Dive into Apple’s ATT and PCM
What does iOS 14.5 mean for marketers? You came to the right place to find ...
How to Buy Website Traffic: Best Practices for Getting Quality Visitors
As a website owner, it can be difficult to get enough traffic to your site, ...
Call To Action Examples: 8 Clever Strategies to Test
Calls to action (CTAs) are often the most underutilized and underrated way to increase engagement ...
30 2021 Cyber Monday Ad Examples to Inform Your 2022 Strategy
According to Adobe Analytics, U.S. consumers spent $10.7B on Cyber Monday sales in 2021, making it the ...
10 Examples of Best Email Capture Landing Pages Made to Convert
Discover effective strategies for designing email capture landing pages that convert.
A/B Testing: Definition, Importance, Process and Examples
Like any good creative output, the first version of your landing page will always have ...
Real Estate Landing Pages: 5 Effective Lead Generation Examples
If you’re looking for a quick way to improve your real estate marketing, start creating ...