The Rise of Sober Curious Movements and How Brands Can Engage Participants
The month of January signifies numerous moments, with one key classifier being “Dry January,” otherwise ...
Industry Trends
30 Articles
Holiday Shopping Trends 2023: Consumer Behavior, Trending Retailers, Pop Culture
Black Friday is (basically) here — The NRF expects record spending this holiday season, up to $966.6 ...
Digital Ad Trends 2024: Thriving in America Amid Recession Insights
Advertising is the harbinger of economic slowdowns. Past recessions like the pandemic and The Great ...
Native Advertising Statistics and Benchmarks 2022: From MediaRadar
While the marketing landscape has seen its ups and downs in the past few years, ...
Native Advertising Trends in 2022
In the wake of the COVID-19 pandemic, native advertising remains an important tool for digital ...
January 2022 Publisher Trends: Use These Insights to Captivate and Engage US Readers
What articles are capturing readers’ attention one month into 2022? Of course, you guessed right: pandemic-related ...
Halloween Trends to Follow for Scary Good Campaigns
Halloween looks like it will overflow with treats for retailers ready to take advantage of ...
Back-to-School Marketing Trends 2021
As students prepare to head back into the classroom this year, back-to-school marketers have a ...
30 2021 Cyber Monday Ad Examples to Inform Your 2022 Strategy
According to Adobe Analytics, U.S. consumers spent $10.7B on Cyber Monday sales in 2021, making it the ...
Health & Fitness Benchmark Report: Campaign Data, Trends, and Insights
More than ever before, health & fitness consumers have options at their disposal to take ...
Easter Marketing Trends 2020
Easter is a holiday that brings people together. Families don their best pastels and gather ...
Food Benchmark Report: Data, Trends, and Insights for Your Next Campaign
In the food industry, consumer tastes and preferences are always shifting. The brands who become ...