Looking Beyond Old-School Ads: Modern Strategies to Reach Today’s Audience
It wasn’t long ago that advertising referred simply to TV ads, billboards, or buying space ...
Target Audience
25 Articles
Back to School Marketing Ideas: 19 Ways to Drive Customers to Your Business
Back-to-school shopping is the second most important retail period, just behind the winter holidays. With ...
Your 101 Guide to Begin Making Money with Affiliate Marketing
Affiliate marketing can be a lucrative gig. Industry experts suggest that the affiliate marketing landscape ...
Valentine’s Day 2025 Marketing Strategies: Tips You’ll Love
Every February 14th, Valentine’s Day rears its heart-eyed little head. Although originating as a Christian ...
Financial Services Marketing: Definitions and Successful Strategies
Financial services marketing is the process of promoting products and services for financial services businesses, ...
How to Generate Leads on LinkedIn
Digital leads can be a goldmine for generating new business. While it can be hard ...
Boost Your Revenue: Key Insights from Skimlinks’ Q2 2024 Publisher Playbook
The latest figures are in: retail purchases climbed by 0.7% in March from February, with ...
Facebook Retargeting: A Starter’s Guide
Marketers have long talked about the “rule of seven,” which states that it takes seven ...
NFL Fantasy Draft Finds Out: When Covering Football, Does Performance Matter?
Gain exclusive access to sports fans across leading publisher sites like NBC Sports, Fox Sports, ...
A/B Headline Tests Boost Homepage Article CTR by 44% for German Sports Publisher
While many users discover new content through search or social, the homepage is a regular ...
Brand Suitability: Ensuring Your Ads Align with Safe and Relevant Content
The days of digital advertising being about getting your ads in front of as many ...
12 Effective Mortgage Lead Generation Tactics & Ideas for Brokers
Mortgage professionals or ‘loan officers’ must do mortgage lead generation, which is of course, generating ...