Content Management System (CMS): How It Works, Types, Best Practices
No matter what type of business you operate, having a well-organized website with clear, intuitive ...
Insights
66 Articles
AI in Digital Marketing: Definition, How to Use It in Your Strategy
You might be nervous about using artificial intelligence (AI) in the workplace, given everything you’ve ...
8 Top Performance Marketing Trends for SMBs To Know in 2026
The ever-expanding world of data analytics means that businesses have unprecedented access to information in ...
General Data Protection Regulation (GDPR): The Advertiser’s Guide
You’ve likely heard the term GDPR, or General Data Protection Regulation, discussed for several years ...
Desktop vs. Mobile Usage: Trends, Advantages, and Key Differences
Let’s take a quick step back in time, all the way to the wild days ...
AI Copywriting Tools: Best Software to Create Content Efficiently
AI seemingly came out of nowhere to become one of the most important digital tools ...
B2B Social Media Trends: What’s Driving Engagement Now — and Where the Open Web Fits
For years, B2B (business-to-business) social media followed a fairly predictable playbook: corporate product announcements, stock-photo-heavy ...
The Future of Marketing Agencies: How Agencies Are Evolving in a Digital World
Just as digital keeps evolving, so too should marketing agencies. Between repeated algorithm changes that ...
8 Top Video Marketing Trends to Follow in 2026
In 2026, video isn’t merely a secondary channel for online visibility: It’s become the primary ...
Balancing AI Innovation and Human Connection: Insights from DMEXCO 2024
We exist in an unpredictable world that is always changing. New technologies, such as AI, ...
Best AI Marketing Tools
We’ve officially entered the era of AI. There’s no denying that artificial intelligence is rapidly ...
E-commerce’s Seasonal Gold: Insights from Connexity’s Q2 2024 Playbook
In Q2 2023, consumers opened up their wallets for online purchases, resulting in significant year-over-year ...