
UTM Codes: Urchin Tracking Modules Explained
The term Urchin Tracking Module may not be part of everyone’s daily vocabulary — certainly, ...
Join Sir Martin Sorrell, Adam Singolda & Philipp Westermeyer at Cannes Lions 2025 Panels, Sports & More at the Realize Penthouse to Boost Your Performance.
For over a decade, Valerie Dennis Craven has been providing marketing strategy and support to organizations large and small -- from Fortune 100 companies to startups. A lifelong storyteller with a curious nature, Valerie enjoys learning about and applying new marketing techniques to bring value to clients and their consumers. After 10 years at marketing agencies in leadership roles, Valerie supports clients in telling their authentic stories to drive business outcomes.
By This Author
The term Urchin Tracking Module may not be part of everyone’s daily vocabulary — certainly, ...
9 Minutes read
What if there were a way for your marketing team to identify its most qualified ...
10 Minutes read
When your marketing team is asked about who uses your products, given directives on a ...
7 Minutes read
The saying “you are the company that you keep” is a longtime phrase for a ...
7 Minutes read