DISCOVER WHAT’S INTERESTING AND NEW

FOR PEOPLE

The content we expose through the Taboola discovery platform is what’s interesting and new. It can be news, topical information or advice, a new product or service, or something entertaining.

FOR ADVERTISERS

Taboola helps promote your brand at the moments your audience is most receptive to new messages, products, and services.

FOR DIGITAL PROPERTIES

For publishers, mobile carriers and other digital properties, Taboola is a powerful engine that provides what's relevant, interesting and new to your audience. The result: new engagement and monetization opportunities.

500M+

Daily Active Users

9000

Publishers

15,000+

Advertisers

1,700+

Employees

500,000

Recommendations Per Second

100

Terabyte of Data Per Day

HOW IT ALL STARTED

It has happened to everyone: after a long day of work, you plop down on the couch, flip on the TV, and despite an endless amount of programming, there’s just nothing to watch.

Adam Singolda had this problem as well. Being a young engineer, he decided to do something about it: he created software that discovered just the right thing based on a person’s interests.

Adam founded Taboola in 2007. Initial partnerships with publishers and advertisers started forming in 2012...

TABOOLA TODAY

In the years since then, Taboola has become the largest discovery platform, realizing tremendous growth in users and revenue. Today, with over 1,700 employees Taboola’s journey continues, building new technologies that will help people find what’s interesting and new wherever they are.

SOCIAL RESPONSIBILITY

People are the fabric of Taboola. We believe that employing people with different backgrounds, different skill sets, and different points of view is critical to our success, and are committed to building a diverse and inclusive workforce. Read more about our diversity initiatives and volunteer work.
Read More

Read More