Adam Singolda
Founder & CEO
Adam Singolda is the founder and CEO at Taboola, the largest discovery platform, serving over 450 billion recommendations of articles, blogs, videos, products and apps to over 1.4 billion unique users every month.
Taboola serves personalized content recommendations, partnering with the world’s top publishers, brands, and marketers to drive audience development, engagement, and monetization. Taboola also empowers editorial, product, and sales teams with solutions built around real-time page optimization, robust native advertising offerings, and more.
Adam has spoken on stage at TEDx, Collision, Kaltura Connect, Business Insider’s IGNITION, ClickZ LIVE, Advertising Week, 360i Marketing Summit, Web Summit, Landmark Ventures Media Technology Summit, Streaming Media, NAB, NewTeeVee, ELEVATE, Meetup, and MIT (Sloan). He has also appeared in broadcast TV interviews on Bloomberg West, CNBC, and Fox Business.
Eldad Maniv
President & COO
Eldad leads Taboola’s worldwide operations driving the product development, sales and business development. He has two decades of track record in building technology companies in the US and in Israel. Prior to joining Taboola, Eldad held senior executive positions at BMC Software, Zend Technologies and Identify Software. At Identify Software Eldad played a key role in growing the company’s revenue from initial sales to a run-rate of over $60M.
Earlier in his career Eldad founded NextNine, a leading provider of remote support automation solutions. Eldad is a graduate of the prestigious Talpiot program at the Hebrew University in Jerusalem and spent five years in Israeli intelligence.
Kristy Sundjaja
SVP People Operations
Kristy Sundjaja has global responsibility for all aspects of human resources, people operations, facilities and administrative functions.
Previously, Kristy was the Chief of Staff and the Global Head of People at LivePerson. Prior to LivePerson, Kristy was an industry strategist and led the Industry Transformation Team for the NYC Bloomberg Administration. Before joining the administration, Kristy was an Associate Partner at Oliver Wyman and advised some of the world's leading media and technology companies.
Kristy is also the Founder and President of Exceptional Artists Foundation (EAF). EAF empowers differently-abled artists by creating awareness, fostering independence and increasing access to art education, therapy and programs.
Kristy holds a BS in Economics from the Wharton School, a BS and MS in Engineering from the University of Pennsylvania and an EMBA degree from the Columbia University. She is a member of the Trustee’ Council of Penn Women and the Sterling Network NYC.
Lior Golan
CTO
Lior leads Taboola’s product and technical strategy in Israel. Prior to joining Taboola, Lior was co-founder, CTO and VP R&D of Cyota, a leader in consumer Internet security. He was instrumental in Cyota’s pioneering use of machine learning tools within the authentication market. After Cyota was acquired by RSA in 2005, Lior spent two years at RSA as CTO & VP strategy and was responsible for leading the product and business direction of its consumer business. Lior graduated from prestigious Talpiot program at the Hebrew University in Jerusalem and spent eight years in Israeli intelligence, where he was presented with the Israel Defense Award.
Paul Jelinek
SVP Business Development
Paul oversees new business development for Taboola with a focus on developing strategic partnerships that can help scale the company’s distribution and overall revenue. He has over fifteen years of experience building and operating digital businesses for large media companies including Discovery, Viacom and A&E Television as well as for start-ups. Prior to Taboola, Paul was SVP of global business operations for Ensequence, a leading interactive TV company, and before that he led the digital media division at A&E Television Networks. He has an MBA from NYU’s Stern School and a BA in History from Vassar College.
Stephen Walker
SVP Global Sales Operations
Stephen heads Taboola’s global Sales Operations.
He came to the company as part of the acquisition of Perfect Market, Inc. and has extensive experience in operations, technology product development, business development and finance.
He has held positions in Idealab’s New Ventures Group and also led several of Idealab's portfolio companies, including Perfect Market.
Prior to Idealab, Stephen worked in the corporate strategic planning department at Disney and trained in business development, finance and information systems at General Electric, where he completed the company’s Financial Management and Information Systems Management programs.
Stephen has a BS in Computer Science and Finance from Boston College and an MBA from the Harvard Business School.
Aviv Sinai
SVP R&D
Aviv oversees Taboola’s R&D team in Tel Aviv, Israel. Prior to joining Taboola, he served in the IDF for 6 years in an elite technological unit. While there, Aviv managed a large group of developers. Aviv has vast knowledge and experience in the development and implementation of system critical programming solutions across a wide spectrum of IT services and infrastructures. Aviv is currently completing his MSc in computer science from the Interdisciplinary Center in Herzliya and earned a B.S. degree cum laude from Bar Ilan University.
Ran Buck
SVP Global Revenue
Ran Buck currently serves as SVP of Global Revenue.
He joined Taboola in 2013 as Vice President for APAC, leading the company’s rapid expansion there and building relationships with key publishers and advertisers in the region.
Mr. Buck brings to Taboola extensive leadership experience at global businesses in the food industry, technology and media.
Prior to joining Taboola, he was CEO of Marcella, an international dairy and milk trader, and at Israeli grocery group Tiv Ta’am. He also served as business development executive at IBM, negotiating agreements with key publishers and content providers around the world. Mr. Buck holds a BS from the Israeli Air Force Academy.
Gil Chamiel
VP R&D, Algorithms
Neomi Farkas
VP HR
Neomi is an HR expert, focused on helping Taboola obtain and maintain the best talents and creating an atmosphere of dedication, innovation and motivation among employees. She is in charge of all aspects of human resources at Taboola including recruitment, placement, evaluation, and empowerment and advises management in decision making. Before Taboola Neomi was the HR manager in Ransys LTD, and has consulted several other companies. She holds an MSc in Management Science from Recanati business school in TLV University and written a thesis on founding HR departments in Hi-tech companies.
Ehud Furman
VP Audience Extension & Data
Ehud is Vice President, Data at Taboola, leading the company's data-related initiatives, including the Taboola Data Marketplace successfully launched in 2017.
Prior to joining Taboola, Ehud held senior positions at global blue chip companies and startups such as E&Y, eBay, Shopping.com, Veribo and Personally.
Ehud Served as the VP and Managing Director of Shopping.com Europe overseeing the UK, France and Germany from inception through a NASDAQ IPO and M&A (Shopping.com was acquired by eBay in August 2005 for $635M).
Ehud also served as regional VP at eBay Europe, as CEO of Veribo, a strategic online reputation management solutions provider and as General Manager, Europe for Personali, a Sales personalization, pricing optimization and incentives management platform for large-scale online sellers.
Ran Gishri
VP Marketing
Ran heads Taboola's global product marketing, online marketing and field marketing.
Prior to joining Taboola, Ran held executive marketing and product management positions at Zend, BMC Software, Identify Software, MusicGenome and others. Most recently, Ran served as VP Marketing at Leadspace, a pioneer in social lead targeting.
Ran holds an MBA from University of Manchester and BA in Computer Science and Economics from Bar-Ilan University.
Asaf Gover
VP Product
Paul Harraghy
VP Sales US
Paul Harraghy joined Taboola in 2016 as VP and general manager, EMEA and is currently VP Sales, North America, managing the company’s sales efforts in North America and LatAm. He has more than two decades of experience in leading regional and global sales teams.
Prior to joining Taboola, Paul held senior sales positions at Corbis, Medialink Worldwide, Inc, and EMAP, among others. Most recently, he served as VP, Sales, EMEA at ScribbleLive, a leading newsroom and content marketing solution.
Jonny Harvey
VP APAC
Jonny joined Taboola in 2014 and leads the APAC region across both Publisher and Media Sales and Business Development.
Jonny has over 20 years leadership experience from global companies across FMCG and Technology industries.
Prior to joining Taboola Jonny held senior sales roles and was more recently Sales Director at THQ, a global video games publisher and also worked for Microsoft, Electronic Arts and Coca Cola across the UK and Europe.
Tom Inbal
VP Strategy
Tom heads up Strategy for Taboola and focuses on leading strategic product and business initiatives aimed at driving rapid growth in the mid and long term.
Prior to joining Taboola, Tom led Deloitte Consulting's Technology and Healthcare & Life Sciences practice in Israel. Tom holds degrees in Law and in Business Administration with a major in Information Technology from The Interdisciplinary Center, Herzliya.
Yaron Kaneti
VP Finance
Yaron brings to Taboola over 13 years of experience in shaping and leading financial operations for technology companies.
Yaron joined Taboola in April 2014 as the company's Director of Finance, and in March 2018 he became the company's VP of Finance. From 2010 to 2013, Yaron served as VP Finance at RRsat Global Communications Ltd., a publicly traded company (NASDAQ:RRST) that provides global digital media services to the broadcast industry. This followed his position as the company’s Corporate Controller, which he held 3.5 years. Prior to that, Yaron served as a Controller at Tadiran Telecom, a provider of IP business telephony and telecommunications solutions.
Yaron is a certified public accountant and holds a Bachelor of Arts in economics and accounting and a Master of Business Administration from Ben-Gurion University in Israel.
Ezra Katzen
Corporate Counsel and Secretary
A veteran lawyer with over 30 years of experience, Ezra joined Taboola in May 2015. Prior to Taboola, Ezra served as General Counsel to several technology companies, including Shopping.com (from its founding through its successful NASDAQ IPO and its subsequent sale to Ebay) and also Powermat Technologies. Previously, he was a partner in major commercial law firms in Tel Aviv and New York State.
Ezra earned his law degree at the University of Chicago. He is a member of the New York Bar and the Israel Bar Association.
Vered Levy Ron
VP Taboola News
Vered is VP and General Manager of Taboola News.
Prior to Taboola, Vered was VP Business Development at Landa Labs, CEO of HumanEyes Technologies, CEO of Yalicoo and headed the Prepaid Products Group at IDT Telecom (NYSE: IDT).
Vered had an extensive global career as a Management Consultant at Booz Allen & Hamilton in New York, A.T. Kearney in Paris and Shaldor in Tel Aviv and in addition founded her own consultancy, DaLi Advisory. Vered served as a board member on several public and private companies and nonprofit organizations. She also taught strategy and consulting at IDC, one of Israel’s leading academic institutes.
Vered holds an M.B.A. from Columbia Business School and a B.A. in economics and French literature from Tel Aviv University.
Michael Lombardi
VP Publisher Sales & Strategic Supply
Michael joined Taboola in 2011 and currently manages the company’s publisher business in the U.S. Prior to joining Taboola, Michael led sales at PubMatic, a global RTB platform, and held key roles at Mediaplex (acquired by Conversant, formerly ValueClick) and CoStar Group. Michael holds a B.S. with honors from the Robert H. Smith School of Business at the University of Maryland.
Shelly Paioff
VP Legal Affairs
Shelly joined Taboola as its first lawyer in 2014 after having served as its outside counsel for 1.5 years prior. She heads up Taboola's legal department and Taboola's global data and privacy work. In this capacity, she manages Taboola’s external and internal legal matters, including contract negotiations, regulatory compliance, privacy, internal governance, employment issues, operations, and litigation matters.
Prior to joining Taboola in 2014, Shelly was an attorney in the advertising, marketing and public relations department of Frankfurt Kurnit Klein and Selz PC, where she represented some of the world’s best-known brands, advertising agencies, and marketing and communication firms. Before practicing at Frankfurt Kurnit, Shelly was an associate in Loeb & Loeb’s Litigation department where she represented clients in film, music, television, theater, publishing and advertising. Her experience at Loeb & Loeb involved complex litigation over trademarks, copyrights, rights of privacy and publicity, and unfair competition.
Shelly is a graduate of Benjamin Cardozo School of Law, magna cum laude, and Boston University, magna cum laude.
Nadav Perry
VP Media Operations
Nadav leads Taboola's Global Media Operations and is an experienced business leader with a passion for technology and innovation and 15 years' experience in strategy, client management and digital disruption. Nadav also has a proven track record in leading large teams through complex projects, business development and sales excellence.
Before joining Taboola, Nadav spent 9 years at Google where he led the product strategy and innovation for YouTube in EMEA and established a sales and business development team in Israel. Prior to Google, Nadav worked in several technology companies in leadership roles around client management, strategy and operations.
Nadav holds an MBA and in his spare time, he is a speaker at The University of Tel Aviv and Beer Sheva, London Business School;
a keynote in industry events and a mentor and adviser for startups at SeedCamp, Antler, ZINC, and Google Campus.
Ariel Pisetzky
VP IT
Ariel joined Taboola as Vice President of Information Technology in February 2014. With over 20 years of experience in Information Security and IT systems, Ariel leads a team of IT professionals that work to implement state-of-the-art solutions, from Open Source to home grown to traditional enterprise software, across the company’s global infrastructure. Ariel has held multiple positions as CISO and CIO for web-facing companies from startups to publicly traded firms including programmatic ad solution provider myThings and casino, poker and gaming provider 888 Holdings. Ariel writes about security, cloud and IT on his blog. He holds a BSc in Computer Science from Mercy College.
Mosh Salomon
VP R&D, Demand Performance & Sponsored Content
Tal Sliwowicz
VP R&D, Infrastructure
Tal runs Taboola's R&D Infrastructure Engineering groups - developing Taboola's multi petabyte real time data platform, as well as all software infrastructure used to create, test, deploy, monitor and run Taboola's products reliably and at scale.
Tal brings more than 20 years of experience architecting and delivering software, and managing product development initiatives. Before Taboola, Tal was the CTO of TVersity delivering high scale real-time video transcoding services. Prior to TVersity Tal held several positions at Invoke Solutions creating cutting edge market research and data analysis tools including EVP Product and VP R&D.
Tal holds an LLB from Tel Aviv University, and an MBA from Northwestern University (Kellogg School of Management) and Tel Aviv University (Kellogg Recanati School).
Yochai Uliel
VP R&D, Demand Growth Verticals
Harel Uliel
VP Professional Services
Harel leads Taboola's Global Professional Services Organization, driving technical customer services success in the Presale, Implementation and Delivery, Customer Support, Advertisers and Publishers Protect teams. Prior to joining Taboola, Harel held senior positions at Liveperson where he was VP of Customer Support and GM of SMB. Before that, Harel led the HP Scitex Customer Assurance Organization and managed the Korea, Singapore and Taiwan business at Applied Materials.
Harel graduated with a BSc. from the Technion and holds an MA and MBA from Tel Aviv and Ben Gurion Universities respectively.
Jon Westnedge
VP EMEA
Jon Westnedge joined Taboola in 2014 as EMEA Director of Publisher Sales and after two years of successful growth, took on responsibility for the Media side of the business with specific oversight for the DACH and French markets as Managing Director. In September 2018, he became VP EMEA, managing the company’s direct sales efforts across 12 markets plus two channel partnerships. He has more than two decades of experience working with Sales, Editorial and Audience Development teams.
Prior to joining Taboola, Jon held senior publishing roles at Dennis Publishing and Haymarket Media in UK and Australia.
Ning Ning Yu
VP R&D, LA R&D
Ning Ning leads Taboola's Product and R&D effort in Los Angeles, California. Ning Ning held executive positions at numerous California technology companies and contributed to the sale of four of those firms to Taboola, Salesforce.com, MEI, and Ask.com (IAC).
Prior to the merger with Taboola, Ning Ning ran Product/R&D/Operations at Perfect Market,Inc, an Idealab company. Ning Ning previously delivered the next generation platform to manage physical resources at the market leader, Accruent. Before Accruent, Ning Ning was VP, Engineering at Sendia, a leader in the wireless enterprise application until the successful sale of Sendia to Salesforce.com.
Ning Ning also held senior management position at Vertel (VRTL) and Retix (RETX), and developed one of the first Wireless Data Switches in the US. Ning Ning holds MSc. in Computer Science from UCLA. and now serves on the board of the UCLA Computer Science AAB.
Shlomi Zaig
VP R&D, Supply
Shlomi heads Taboola’s R&D Supply Group. Before Taboola, Shlomi, a veteran of the Israeli tech industry, was CTO of ConvertMedia, a leading outstream video SSP acquired by Taboola in 2016. Prior to ConvertMedia, Shlomi spent sixteen years at Babylon where, as CTO, he devised and drove transformational technological change for the company. Shlomi holds a BSc. from the Technion (Israeli Technology Institute).