CASE STUDY  

SalesTube

SalesTube Considers Taboola it’s Top Channel for Traffic for Clients Across Several Industries

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SalesTube Considers Taboola it’s Top Channel for Traffic for Clients Across Several Industries

  • 51% Increase in Click- Through-Rate (CTR) Across Four Client Campaigns

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Company

SalesTube is a one-stop-shop for e‑commerce in Poland that combines the strongest performing marketing acumen with comprehensive support for e-businesses, including e‑commerce platforms, marketing technology and analytics.

Challenge

Discover new and innovative ways to increase awareness and generate traffic for clients across the board.

Solution

Work with Taboola through Google’s DV360 integration to increase CTR for client campaigns.

Results

With Taboola, SalesTube saw a 51% in CTR increase across four client campaigns. SalesTube increases CTR across four client campaigns with Taboola.

Introduction

SalesTube is a one-stop-shop for e‑commerce in Poland that combines the strongest performing marketing acumen with comprehensive support for e-businesses, including e‑commerce platforms, marketing technology and analytics. Their mission is to introduce a positive business change for their partners.

The SalesTube team consists of experts who have gained experience over the years working for the largest Polish and global brands, while developing their own brands within Group One.

SalesTube Makes a Positive Impact on Both Awareness and Performance Campaigns with Taboola

SalesTube Makes a Positive Impact on Both Awareness and Performance Campaigns with Taboola

SalesTube is always looking for new and innovative ways to increase awareness and generate traffic for clients across the board.

Using Google’s DV360 integration with Taboola, SalesTube was able to make a positive impact on both branding and performance campaigns in the healthcare, consumer appliances, FMCG and TV broadcast industries.

SalesTube was able to easily leverage Taboola’s reach and exclusive relationships with premium publishers in Poland due Google’s DV360 integration with Taboola, which allows them to
keep all of their marketing activities and their respective results in one place.

SalesTube now considers their top native display channel for traffic. They look forward to working with Taboola in the future.

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“Working with Taboola through their integration with Google’s DV360 has made it easy to implement because metrics from all channels are all in one place. We’ve seen good results for our clients thus far, and look forward to continuing campaigns for more clients in the future.”

- Michal Kukula, Programmatic Buyer Manager, SalesTube