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Thumbnail is not aligned with the campaign safety level

Updated over 2 weeks ago

This means that the thumbnail of your campaign item does not seem to align with the current campaign quality rating..

Example: Your thumbnail seems to be gimmicky.

Example: Your thumbnail seems to be a closeup of a body part.

How To Fix

Create a new campaign for the campaign items that do not match the quality rating of the current campaign.

You can also reach out to your account manager or support@taboola.com to request a change to the quality rating. Keep in mind that this may restrict your campaign’s scale on the network, and we recommend setting up a new campaign instead of changing the quality rating of a running campaign.

Review our campaign quality rating guidelines closely to ensure that no aspect of your campaign contains anything that does not match the current campaign quality rating. Here is a non-exhaustive list of reasons why campaign items may be rejected from a Level 1 quality rating:

  • The thumbnail seems to be gimmicky.

  • The thumbnail seems to show a closeup of a body part.

  • The thumbnail may show relatives of a celebrity who are not famous in their own right.

  • The thumbnail seems to contain heavy kissing.


To learn more about this rejection reason, click here

To learn how to fix and resubmit your campaign or campaign item, click here.

✅ If you have questions or concerns, contact your Account Manager, email support@taboola.com or contact our support over live chat within Realize.

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