Backstage is Taboola’s user-friendly campaign management dashboard. This dashboard provides full transparency into your campaign(s) performance across the Taboola network, allowing you to filter by various data points at any time. With real-time performance insights and advanced A/B testing capabilities, you can focus on optimizing campaigns based on your specific goals.
With Backstage, you have insight into everything from URL performance to site performance to ROI over time. Use Backstage to help you hit your goals (e.g. traffic, conversions, brand awareness), effectively scale campaigns and drive ROI-positive traffic.
Before you launch your first campaigns in Backstage, make sure that you'veprepared your strategy! Having goals in mind before running campaigns is key, and will immediately set you up for success with Taboola.
To log in to Taboola Backstage, use the credentials provided by your Taboola Representative. If you have not received your login credentials, please contact your Taboola Representative.