Taboola wants to simplify the way people discover videos online and to make it an enjoyable experience. That's our mission.

It all started when we realized that with the world of online video growing so quickly and the variety of people's unique interests and preferences, it was becoming more and more frustrating to find and enjoy the right online videos.

Well, with Taboola, now you can.

Taboola has created the world's first and leading personalized video discovery platform. What that means is that we offer a personalized recommendation solution to video publishers combined with an easy-to-use, free service for viewers. We named it "Taboola ViDiscovery™"

We built our technology with one specific goal in mind: to provide the simplest way for viewers to discover online videos that are right for them. Here’s how it works:

You, the viewer, are looking for online videos that are interesting, engaging and that match your unique tastes. We, the Taboolars, are committed to making your online video experience richer, more satisfying, personalized, and relevant. In other words, we want to deliver exactly what you are looking for and more. By providing our video recommendation technology to video publishers, we give them the ability to offer you the videos that are most fitting for you.

Taboola works with the industry's leading publishers, so you'll encounter our recommendation solution when you visit some of your favorite video sites. Taboola ViDiscovery is a non-intrusive list of thumbnails that you'll see either to the side of the video player, within the video player itself, or embedded within a video.

Taboola's technology analyzes anonymous information to perfect the match between millions of videos and you, the viewer. We realize that your privacy and security is essential, and it is important to us that you know we are committed to it. We appreciate and respect the trust you place in us. We do not know, nor do we plan in the future, to collect identifiable information about our viewers.

We recommend videos that we believe you’ll be interested in and will want to watch, saving you the hassle of sifting through loads of irrelevant content. It’s user-friendly, fast, helpful and fun!

We also present you with personalized sponsored messages. Yes, they're ads, but they will never come up as part of a video you’re watching, they’re only suggestions for further viewing that are presented to you as part of the recommendation list. We believe that you can benefit from the choice to view great sponsored messages with offers and information that are personalized for you. But it's your choice.

We've learned that when videos are offered correctly and privacy is maintained, it’s best for everyone involved – the publishers, the advertisers and the viewers. We’d like to embrace and acknowledge the people who select our recommendations, the video sites that utilize Taboola's technology and the external security enthusiasts who keep us on our toes.

Thanks for learning more about Taboola. Please continue to explore our site, and make sure to check out the career section to consider becoming a Taboolar yourself!

Taboola. Simplifying Online Video Discovery