Video: Driving Increased Video Consumption for Revision3,  Daisy Explains
Everyone from TV networks to indie web producers want to know how to get more viewers for their videos,  because more viewers in turn means more advertisers. Keep an eye then on some of the new tools from online video tech firms Taboola and Adap.TV and the work they’re doing. For more details,  check out this week’s New Media Minute.

Taboola Pioneers "Text to Video" for Bloomberg,  CNN and Revision3
Taboola,  the video recommendation engine which is used by publishers to provide "related" or "recommended" videos at the end of clips,  has introduced a system for publishers to offer up recommended video thumbnails at around text articles.

TABOOLA'S VIDEO RECOMMENDATIONS PROVE EFFECTIVE FOR REVISION3
Taboola,  a New York-based provider of video recommendation engines,  said Wednesday that Revision3--a company which bills itself as "an actual TV network for the Web," and which produces its own original,  broadcast-quality programming for distribution on the Web,  mobiles,  and TiVo and other connected-TV devices--has been using its EngageRank engagement-based video recommendation technology for the past month or so,  with what Taboola describes as "extraordinary" results., 

Taboola Turbo Charges Revision3′s Video Uplift By 90%
Video recommendation startup Taboola has been having quite a year,  signing up major Web publishers such as the Huffington Post and the online editions of Bloomberg and The New York Times. The driving force behind the company’s continued traction is their Text2Video product., In fact,  its most recent coup,  Revision3,  has seen a whopping 90% video uplift since adding Text2Video to their non-video pages.

Curb Your Video Enthusiasm 
Video is becoming more vital to online publishers to engage users on their site,  earn higher CPMs and even tap into growing mobile business ($1.34 billion by 2014, http://goo.gl/FLCl)., There are more than 20 million Web sites on the Internet,  and there are many ways to enrich your site with videos and participate in this video economics. What is the right way? Robust CMS? YouTube as platform? Content licensing? Create your own content? What do other sites do,  how much does it cost and what's the right way to build your video strategy from scratch while being frugal?

One Million Reasons To Use Taboola
ts no secret that we’ve got a few favorite companies over here at OVW. Ain’t it great to be a blogger? Today we got some great news from one of my faves,  video recommendation engine,  Taboola,  that I’m excited to share., Every video publisher on the web,  whether they embed videos,  product their own,  or syndicate them wants one thing — more video views,  and revenue., Video CPMs in many cases are higher than standard display ads – north of $15 – and it makes sense to get as many impressions at those prices as possible.

Bloomberg is Now Using Taboola's Video Recommendations
Browsing the web last week,  I noticed that Bloomberg.com is now incorporating videos throughout its site from Taboola,  the video recommendations engine. If you click on any article on the site,  in the lower part of the right column you'll see several thumbnails of recommended videos (here's an example from an article today about Motorola's earnings). When you click any video you're then brought to a playback page,  which has additional recommended videos (see below). 

Connecting Advertisers with Consumers Via Biased Video Recommendations
Not many people know this,  but Zara is a very unique fashion company compared to other mega fashion brands. Instead of focusing on inventing the next clothing item people want to buy ,  Zara built an advanced technology that can bias or push their entire clothing line production in blazing speed to meet what  real customers are actually buying across the stores. As Harvard published as case study,  “This “fast fashion” system depends on a constant exchange of information throughout every part of Zara’s supply chain” 

Thoughts on Online Video and Where We're Going
the fine guys at he fine folks at video recommendation engine, Taboola, asked me to contribute a few thoughts for their blog. Since their CEO, Adam Singolda, has contributed a few guest posts here on OVW, how could we not?Here’s the first paragraph, but please head over to their blog to read the rest.When Charles Ginsburg, led the research team at Ampex Corporation in developing the first practical videotape recorder in 1951, he probably had no idea that his invention would be the foundation for unprecedented future innovations.

The Israel Conference - Amazing Technology - Amazing Companies
Come watch Adam Singolda, our Founder & CEO, speaking at the Israel Conference together with the top executives from Israel-facing companies and investment firms. 

Online Video Finally Works: Now It's Time To Make It Better
So it seems like publishers have finally found a way to monetize their video assets. How did they make it? And what is next in line for those publishers? The story starts with the well-known 30-second TV ad spot.

Online Video Finally Works: Now It's Time To Make It Better
So it seems like publishers have finally found a way to monetize their video assets. How did they make it? And what is next in line for those publishers? The story starts with the well-known 30-second TV ad spot.

Guest Blog Post: Next Generation Affiliate Marketing of Videos Through White Label Distribution
Ever since YouTube made it possible to embed videos onto blogs and websites, video content has become completely ubiquitous and viral.Following YouTube’s footsteps and getting your video content embedded throughout the Web does increase video views and viewer engagement, but the process of selecting the right content in the right context is manual and tedious and limits the potential of this distribution channel.

Converting Article Readers Into Highly Engaged Video Viewers 
Although online video watching is reaching a major trending peak these days, the overall marketplace for generating ad revenue from video is relatively small when compared with traditional online textually based webpages.

Location, Location, Location: GEO-locate Your Video Users and Unleash Deep Insights
This is a guest blog post from Adam Singolda, Founder and CEO of Taboola. In real estate, the old saying “location, location, location,” speaks to the simple concept that the best-located properties are the most valuable. The concept of location and video users never really had much potential until recently

Guest Blog Post: How Best to Monetize Your Video Assets
By providing recommended videos, online publishers are able to keep users engaged for a longer period and entice them to come back to watch more. Thanks to our Engagement-based technology, publishers can now serve up recommended videos that truly have personal meaning for users. Those video recommendations are mostly served up on article pages to convert article traffic to high CPM video pages, on core video pages and players, and even on distributed sites to marry your video content with third party content -- all in an effort to drive users back to the site. 

A More Personalized Video Experience
We often hear the phrase “maximize video content” when it comes to online publishers and video. While this term provides an overall vision for making the most of online video assets, we don’t hear much about how publishers can actually do it. 

Taboola's Cookies Could Sweeten Video Views for The New York Times
Taboola is not a Middle Eastern grain dish, but an Israeli start-up which provides a solution to surface recommended videos for visitors to CNN.com, HowCast, 5min, Demand Media the NBA and now on The New York New York Time

Guest Blog Post: Taboola and Brightcove Partner to Provide Leading Video Recommendation Engine for Publishers
Taboola, the leading provider of video recommendation engines for major content publishers, recently became a premiere strategic partner to Brightcove as part of the Brightcove Alliance program, a global ecosystem of more than 200 technology, distribution and solutions providers integrating with and building on the Brightcove online video platform. The following is a guest post from Taboola’s Founder and CEO, Adam Singolda, who discusses the new partnership and the value that the enhanced video recommendation engine will provide to Brightcove’s customers.

5 steps to a manageable video strategy
Video content has a good chance of dominating the web. In July 2009 alone, an astounding 158 million U.S. internet users -- or 80 percent of the nation's online population -- watched online videos, according to data from comScore Video Metrix. While the best way to meet this demand is to provide more video content, it should be noted that too much content will become an "untamable beast" -- especially when it comes to ensuring that videos are personalized and customized.

Video Recommendation Engine Company, Taboola, in Integration Partnership with Brightcove
Taboola, a New York-based provider of video recommendation engines, last week announced a partnership with broadband video publishing solutions provider, Brightcove, that it says will see it providing its personalized video recommendation and advertising engine to Kiplinger.com, iMediaConnection.com and other Brightcove customers. As a result of its partnership and technology integration with Brightcove, Taboola says, it now provides "the world's first personalized video recommendation engine for leading online publishers in an easy 'drag and drop' scenario."

Vid-Biz: Comcast, Taboola, SeaChange
Taboola Partners with Brightcove; Taboola to provide video recommendation and ad engine to Brightcove clients

Taboola and Brightcove team to offer video recommendation engine for publishers
Taboola and Brightcove announced a partnership that allows Taboola to provide its personalized video recommendation and ads engine to Brightcove's premium clients, including content providers iMediaConnection.com, Kiplinger.com and others.

Taboola Partners with Brightcove to Provide Leading Video Recommendation Engine for Publishers
Taboola, the leading provider of video recommendation engines for major content publishers, today announced a premier partnership with Brightcove, the leading online video platform. Through the partnership, Taboola will provide its industry-leading personalized video recommendation and ads engine for such leading content providers as iMediaConnection.com, Kiplinger.com and other premium sites.

Content Discovery: The New Peer In Search
Today we bring you another guest blogger, Adam Singolda. Adam is the CEO and Founder, Taboola, a video recommendation engine. For far too long, Internet users have been tasked with being proactive in searching for content that is relevant to their wants and desires. While the concept of search has certainly improved over the past 10 years or so, the ease of creating, distributing and consuming content – as well as the overall user experience — have changed tremendously. This leaves us to ask is search the answer? Perhaps discovery is the new search?

What’s Next for Video Players: Chromeless, Plug-ins, Extensions
Big rectangular screen, controls along the bottom, triangular play button, some kind of timeline. The fact that video players look mostly the same doesn’t stop every platform from making its own (see a collage of five control strips below).

Taboola Aims to Crack Video Recommendations Nut
For Internet-based content, recommendations have to be one of the toughest nuts to crack. There are just so many variables in play - analyzing and characterizing the initial piece of content consumed, building a large enough database of content to match it against, understanding individual user's peculiarities, presenting results in a meaningful way, etc. Still, effective recommendations are powerful because they enhance the user's experience, increase consumption and drive more ad inventory

Israel top 8 promising startup companies for 2009 (hebrew)
Taboola’s smart engine learns the users and how they consume video. Surfer will watch a video about an iPhone could be be recommended to see a video on iTunes, even if no tags are associating the two. Business model is simple: splitting the lift in revenue with the publisher (read in english, translated by Google)

Taboola: Funding Announcement Imminent & CNN Deal?
Something is definitely stirring over at video recommendation/discovery provider Taboola, which we last covered a year ago. I’ve had multiple sources in the Israeli VC community insist that the company has closed a multi-million round of financing, with Evergreen Ventures Partners being the primary investor. Additionally, while following the US Elections in its final month I also happened to spot Taboola recommendations on CNN.com’s videos. Both the company and Evergreen are keeping tightlipped on any funding round or a CNN deal.