About Taboola, and what keeps us Taboolars up at night
Taboola is widely recognized as the world’s leading video discovery and distribution platform with over 130M uniques a month seeing Taboola recommendations, and half a billion recommendations created a day.
Taboola’s service is used by publishers to recirculate their own traffic by generating personalized on-site video recommendations. Taboola also enables publishers to increase their on-site traffic and uniques by recommending third party content from around the web via is network of Tier 1 publishers that include Wall Street Journal, NYTimes, CNN, BBC, Washington-Post, Bloomberg, USAToday, The-Hollywood-Reporter and many more. Attached screenshots of some clients.
Read the latest news about Taboola here.
“Taboola” is a play on the term “Tabula-Rasa”. In mathematics, the name reflects an ongoing attempt to solve an equation without built-in variables. This describes Taboola’s mission to change the way users around the world discover content that they love by constantly redefining relationships between users and videos.



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