//ViDiscovery™ Video Recommendation Solution
Taboola ViDiscovery™ is a recommender system solution designed specifically for online video.
Taboola ViDiscovery™ predicts the best videos for each viewer at the right time, increasing the level of engagement of the viewers with the site, and creating new revenue opportunities, through its simple plug & play implementation.
Taboola ViDiscovery™ provides viewers with a personalized video recommendation list comprised from videos on the publisher’s site that appears within the video publisher’s player and on the site.
Taboola ViDiscovery™ moves beyond "one-size fits all" answers and matches videos one viewer at a time. Utilizing it’s breakthrough patent pending mathematical technologies that was built from the grounds up to deal with online videos, Taboola predicts what are the best subsequent videos for each viewer to watch on your site . Taboola’s proprietary patent pending technology works in three steps:
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Video Context - Analysis of video context independent of any associated text.
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Viewer Dynamics – Anonymously studying the viewing patterns of viewers while they view videos on your site.
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Personalized Matching – Using the aggregated knowledge from the analysis of your videos and your viewers’ viewing pattern to match every viewer with personalized video recommendations.
ViDiscovery™ can deliver recommendations in two categories:
- Similar Videos to what you are watching – Here, Taboola will recommend videos which are similar in content to what the viewer is watching or has just watched, match the viewer's preferences, and personalize the recommendation.
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People who watched this video also liked – videos that have a high likelihood of appealing to the viewer based on
the viewing trends and patterns of people who viewed the same and/or
similar videos. This will expand the viewer’s video selection, and
provide an insight to more videos on the publisher’s site that this
viewer is most likely to enjoy.
- R-Player™ - ViDiscovery™ as a fully customizable flash layer within the publisher’s player.
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During the video (Strip) - The viewer choose to click on the ViDiscovery™ button or on the “related videos” ticker and bring up the recommendation list.
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Mini-Strip - a smaller version of the recommendation strip is brought up during the video, once or twice, to increase the engagement of the viewer with the site.
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At the end of the video – The recommendation system is presented at the end of the video or when the video stops, as a carousel or as a strip, and prompts the viewer to continue watching more videos rather than leave the site.
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- R-Box™- ViDiscovery™ as an HTML box on the publisher’s website that includes the two categories in separate tabs or in the same tab, and is customized to fit the publisher website’s look & feel.
ViDiscovery™ also works in embedded players outside of a publisher’s website. This guarantees more traffic to the publisher, and a way to monetize videos even beyond the site.
ViDiscovery™ has a quick, simple, 100% plug and play implementation process that requires no special integration or programming. Publishers simply insert a line of code within their player and website. The rest of the process is taken care of by Taboola and does not require any effort by the publisher.
Taboola's ViDiscovery™ is completely customizable in terms of look & feel, colors, size, defaults, icons etc., to match each publisher’s needs.
Earn Money
Through Taboola’s DiscoveAd™solution. We generate revenue for our publishers by presenting targeted standalone sponsored messages within the ViDiscovery recommendation solution.
If you are interested in becoming a Taboola’s ViDiscovery™ Powered Publisher, please click here to contact us today!
If you are an advertiser interested in advertising through ViDiscovery™ , please click here to contact our sales team today!