//Ad Units & Specifications
DiscoverAd™ is the first recommended video advertising solution that runs video and text advertisements as standalone units, recommended by Taboola’s personalized video recommendation platform, and displayed as part of the recommendation list for video viewers.
With Taboola’s DiscoverAd, you don’t need to worry about brand safety or about directing your message to the right audience or how many people will watch your video ad. Taboola provides the complete solution, and it all comes together.
Just create video or text advertisements that are entertaining, engaging and provide value to your target audience, and Taboola will do the rest, recommending your video and text ad to the right viewer.
Any online video ad can run as a DiscoverAd Sponsored Video unit and be offered as part of the ViDiscovery™ recommendation list on our publishers’ websites.
The Sponsored Video unit can appear as an In-Stream video ad within the during-strip, mini-strip and R-Box or as a post-roll within the ViDiscovery recommendation list at the end of the video.
Powerful video advertisements, when delivered to the right audiences as relevant rather than intrusive information, are a benefit to viewers, enhancing their experience and encouraging engagement. The Sponsored Video” unit is presented to viewers as an invitation to view and interact with your ad.
There is no specific time limitation to the video ads you can deliver. The equation is simple - the more appealing your video ad, the more viewers will choose to view it and will therefore get and interact with your message.
While setting up your campaign, you may specify your target audience, your target content and any other parameters that are important to you , or you can simply ask Taboola to handle your ad targeting according to its precision targeting technology.
Taboola's Sponsored Link unit is a text message that appears within the ViDiscovery™
The Sponsored Link unit enables advertisers to deliver their relevant message to video viewers, extending the viewing experience. Since viewers choose to view the ad and click through to the advertiser’s website, advertisers enjoy higher conversion rates.
recommendation list and is hyperlinked to the advertiser's site.